More leads. More deals.
More revenue. Faster growth.
Fractional CMO and Marketing Services for B2B Tech Companies
Eye-catching brochures don’t transform your business—only a strategic go-to-market program does. Discover how your team can leverage direct access to executive marketing expertise, innovative fractional CMO services for B2B tech companies, and a dedicated SWAT team of digital marketing specialists, all tailored to your company’s unique goals, needs, and budget.
Lead Generation Got you Down?
- Your lead quality is poor.
- Your lead flow is inconsistent.
- Your pipeline isn't full.
- Your messaging isn't resonating with customers.
- Your customer acquisition cost is too high.
- Your revenue isn't predictable.
- Your marketing decisions aren't data-driven.
- Your sales team is complaining.
- Your marketing team is frustrated and overworked.
I am Katherine Chalmers, founder of Velocity Marketing, and I empower software companies to achieve accelerated growth.
I specialize in guiding B2B software companies to engage with ideal prospects, articulate their unique value, capture quality leads, and secure deals that drive revenue.
With 25 years of experience building agile marketing programs and organizations for startup and mid-size tech companies, my team and I actively resolve go-to-market strategy challenges. We align sales and marketing to optimize lead generation, enhance pipeline efficiency, and deliver predictable revenue.
Benefits of Fractional CMO and Marketing SWAT Team Services
Comprehensive Strategy & Execution
Experience end-to-end marketing solutions with our comprehensive fractional CMO services for B2B tech companies and tailored interim CMO services for digital innovation in software companies. Our strategic marketing consulting for tech firms delivers integrated digital marketing and full-service execution that drives business growth.
Faster Time-to-Market
Accelerate campaign rollouts with interim CMO for software startups and rapid lead generation strategies. Our outsourced CMO solutions for tech companies and innovative marketing leadership for tech startups fuel swift digital transformation and market penetration.
Scaleable Marketing Programs
Scale your initiatives with flexible fractional CMO models for scaling technology companies and customized digital marketing plans for software growth. Our agile fractional CMO services for tech startups empower you to adapt without rigid contracts, ensuring sustainable expansion.
Flexible Talent and Skills
Access on-demand expertise—from graphic designers and ad specialists to copywriters, social media managers, and video experts. Our expert fractional CMO support for B2B growth leverages specialized demand generation and high-impact content marketing for tech innovators.
Data-Driven Marketing Decisions
Harness robust KPIs, advanced digital marketing analytics, and ROI-focused initiatives to drive performance marketing optimization. Our data-centric fractional CMO strategies for B2B success deliver actionable insights that refine lead generation and revenue scaling.
Affordable Executive Leadership
Benefit from cost-effective fractional CMO consulting and outsourced CMO leadership that drive strategic growth and revenue optimization. Our innovative interim CMO services for software startups and bespoke fractional chief marketing officer support empower your business without full-time overhead.
Choose your own marketing adventure as you grow with
exactly the right talent and resources when you need them
Integrated Marketing Implementation Services
Go-to-Market
Growth Strategy
Optimize market positioning with our innovative fractional CMO services for B2B tech companies and interim CMO for software startups. We deliver a data-driven digital marketing strategy for B2B growth and strategic marketing consulting for tech firms, ensuring revenue growth strategies for technology companies that identify winning markets and ideal personas.
Brand, Websites, & Collateral
Elevate your brand identity with bespoke branding strategy and digital branding solutions for tech startups. Our comprehensive branding and digital marketing services—including software company marketing and innovative fractional CMO support for B2B growth—create dynamic websites, impactful collateral, and partner enablement tools that resonate with your target audience.
Lead Generation & Promotion
Accelerate your sales funnel with targeted lead generation and turnkey content marketing programs. Our B2B marketing strategy and agile digital marketing consulting for software innovators combine performance-driven demand generation with optimized lead nurturing to rapidly expand your pipeline.
Marketing
Technology
Streamline operations with advanced marketing technology integration and marketing automation services. Our outsourced CMO solutions for digital transformation deploy integrated digital marketing systems that support efficient marketing, sales, and customer success processes, driving scalable business growth.
Flexible Engagement Options for Your Scope and Budget
Get just the help you need. Book a single project or sign up for one of our subscription programs to get unlimited marketing projects for a predictable monthly cost. Upgrade, pause, or cancel at any time.
Every Company Deserves a great Marketing Strategy ...
Every company deserves an exceptional marketing strategy. In today’s competitive B2B tech landscape, growing a technology company demands more than a great product—it requires a robust, integrated marketing strategy. Our innovative fractional CMO services for B2B tech companies and interim CMO for software startups deliver strategic marketing consulting for tech firms and a digital marketing strategy for B2B growth that guides you through the five Ps of marketing: product, price, place, promotion, and persuasion.
Many organizations lack the resources to hire a full-time, deeply experienced CMO who oversees business-wide marketing initiatives. Our outsourced CMO solutions for software companies and data-driven marketing strategies for B2B success bridge that gap, empowering you to invest in high-impact marketing implementation rather than costly executive overhead. We deliver advanced digital marketing for software firms and revenue growth strategies for technology companies that align your vision with market realities.
At Velocity Marketing, we believe that with the right strategic guidance—combining innovative demand generation, performance marketing analytics, and integrated marketing strategies—your internal teams and freelance vendors can achieve outstanding results. We are dedicated to helping CEOs, Marketing Directors, and Investors access tailored interim CMO services and proven marketing innovation frameworks long before committing to a full-time CMO hire.
... and a Marketing SWAT Team to Get Stuff Done!
Our global remote team delivers rapid go-to-market and growth strategy implementation for B2B tech companies and software startups. We specialize in fractional CMO services for B2B tech companies and interim CMO for software startups, combining strategic marketing consulting, digital marketing strategy for B2B growth, and innovative marketing leadership for tech firms. By leveraging advanced marketing automation and funnel optimization services, we transform complex software marketing and tech marketing features into clear business value that drives customer acquisition, revenue growth, and marketing ROI.
Our client roster spans cutting-edge startups, growth-stage mid-market firms, and established enterprises seeking outsourced CMO solutions for digital transformation or a strategic partner for tech marketing and growth. We execute performance-driven demand generation, targeted lead generation, and integrated digital marketing that enhances sales enablement, market positioning, and overall marketing performance.
Using comprehensive growth marketing for tech companies, our expert team applies data-driven marketing strategies and end-to-end marketing solutions for B2B success—from branding strategy and content marketing to digital outreach and marketing analytics. Whether you need a one-off project or prefer our flexible monthly subscription plans for unlimited marketing projects, our innovative executive marketing advisory and agile growth consulting ensure your marketing initiatives are scalable, cost-effective, and aligned with your business objectives.
People are Saying ...
Free Consultation
What would you like to achieve? Talk to a CMO about your goals and your best options for reaching them.
